Client Onboarding Questionnaire
Complete all 3 phases for each retailer before website build begins
Contact Details
Store Details
About Us
Images & Logo
Store & Staff Images
PNG, JPG up to 5MB
Store Logo
SVG, PNG 512×512
Brand Colors
Color codes or palette
Target Market
Premium Main Stream
Main Stream Retail
Bling Bling/Hip Hop
Discount Jewelry
Luxury Retail
Domain Name
Keep it short, memorable, and easy to spell. Prefer .com domains. Avoid numbers and hyphens when possible.
Social Media URLs
Pricing Preferences
Brand & Design Assets
Logo, imagery, colours, and font specifications
Logo
512 × 512Primary brand logo in multiple formats for web and print usage.
A consistent logo across 108 sites builds brand recognition and prevents each retailer from using low-quality substitutes.
OG Image
1200 × 630Open Graph image for social media sharing previews on Facebook, Twitter, and LinkedIn.
Every shared link becomes a visual ad. A missing or broken OG image kills click-through rates on social shares.
Favicon & Icons
Multi-sizeFavicon files and app icons in all required sizes for browsers and mobile devices.
Favicons signal professionalism. Sites without them appear unfinished and erode trust before a customer reads a single word.
Brand Colors & Fonts
Style GuideComplete color palette, typography system, and brand usage guidelines.
Without a style guide, every team member makes different decisions — leading to inconsistent visuals that undermine brand equity at scale.